Thursday, May 21, 2020

Attention Deficit Hyperactive Disorder ( Adhd ) - 3337 Words

Introduction: History The question of the century is: does Attention Deficit Hyperactive Disorder (ADHD) even exist? Also, if it does exist, are children being over diagnosed or overmedicated? Some believe it is a combination of societal changes and outlooks on behavior and some believe it is due to the booming industry of psychopharmacology and over diagnosis (Hinshaw Scheffler, 2014). There is no question that this disorder is the number one diagnosis in children today and many people are questioning the credibility of this phenomena. To fully understand the disorder it is important to discuss the history, the controversies that pertain to each side, as well as the treatments that are currently being used today. The recognition of symptoms similar to ADHD have been prevalent in our society for quite some time. According to the World Federation of ADHD, symptoms of this disorder were recognized well before the 1900’s. The history of recognizing attention and its effects dates back to the late 1700’s when Alexander Critchon, a Scottish Physician, wrote a book that discussed a topic called mental derangement, which is viewed as a subtype of what is now called the inattentive type (World Federation of ADHD, 2014). In the 1800’s hyperactivity was recognized in children’s books as the fidgety behaviors appearing in fictional characters, as well as recognizing the over explosiveness of children (World Federation of ADHD, 2014). Then in the 1900’s there was a markedShow MoreRelatedAttention Deficit Hyperactive Disorder ( Adhd )1145 Words   |  5 Pages Attention Deficit Disorder and Attention Deficit Hyperactive Disorder To Medicate or Not to Medicate with Adderall? Meghan L. Gonzales National University Attention Deficit Disorder and Attention Deficit Hyperactive Disorder To Medicate or Not to Medicate with Adderall? The medical world has noticed several changes and improvements during the past century, but maybe none that s as economically rewarding afterward the prescription drug business. New medications turn-up regularRead MoreAttention Deficit Hyperactive Disorder ( Adhd )1162 Words   |  5 PagesWhat is ADHD? â€Å"Attention Deficit Hyperactive Disorder is one of the most common childhood disorders and can continue through adolescence and adulthood† (Attention Deficit Hyperactivity Disorder). ADHD in real terms is the inability to focus. Several people have describe people with ADHD as skirmish, talkative, and have trouble waiting. ADHD has been previously described as ADD (attention deficit disorder) but the only difference is the â€Å"H†. This â€Å"H† describes how this disorder deals with hyperactivityRead MoreAttention Deficit Hyperactive Disorder ( Adhd ) Essay1139 Words   |  5 Pagesreasons are simple: Kids get bored easily. This, however, is only mostly true. Attention Deficit Hyperactive Disorder is a disorder that causes a lack of attention in those who have it, including adults. Though it is easily spotted in children due to abundant mounts of energy and a high lack of focus, many adults who have Attention Deficit Hyperactive Disorder don’t know they have it. Although Attention Deficit Hyperactive Disorder is growing more and more common among teens and children today, throughRead MoreAttention Deficit / Hyperactive Disorder ( Adhd )1166 Words   |  5 PagesIntroduction Attention-deficit/hyperactive disorder (ADHD) has become one of the most commonly diagnosed mental health disorders in children and adolescent. â€Å"ADHD is defined as a chronic condition marked by persistent inattention, hyperactivity, and sometimes impulsivity.† (Disney, 1999) There is concern about the possible connection between ADHD to substance use and abuse, during childhood and adolescence, since it is such an important developmental stage in life. â€Å"Substance abuse disorder is definedRead MoreAttention Deficit Hyperactive Disorder ( Adhd )963 Words   |  4 Pages Attention Deficit Hyperactive Disorder Mizeldrick K. Marshall Holmes Community College Attention Deficit Hyperactive Disorder Attention deficit hyperactivity disorder (ADHD) is a common neurobehavioral disorder most commonly diagnosed in children. Children can be diagnosed as early as the age of 7. Boys and girls can be diagnosed with ADHD but this disorder is seen more in the behavior of boys. Adults can also develop symptoms and be diagnosed as well. It was originally called hyperkineticRead MoreAttention Deficit Hyperactive Disorder ( Adhd )1664 Words   |  7 PagesIntroduction Attention deficit hyperactive disorder (ADHD), is a neurobehavioral disorder of the brain. Textbooks typically depict an individual with ADHD as one who is inattentive, highly distractible, unable to contain stimuli, disorganized and exhibits excessive motor activity (Townsend Morgan, 2017, p. 636). It is easy to define a person by their impulsivity; however, it is difficult to try and understand the reasons behind the behavioral patterns that come along with this disorder. Blake TaylorRead MoreAttention Deficit Hyperactive Disorder ( Adhd ) Essay1355 Words   |  6 Pages Attention-deficit hyperactive disorder is a neuro-behavioral disorder typically seen in children. Over the past several years’ attention-deficit hyperactive disorder seems to be on the rise. Since 2011, eleven percent of children ranging from ages four to seventeen were diagnosed with attention-deficit hyperactive disorder (Children with ADHD et. Al. 2016). Attention-deficit hyperactive disorder is a difficult disorder to diagnosis, but once the disorder is diagnosed there are ways to manageRead MoreAttention Deficit Hyperactive Disorder ( Adhd )754 Words   |  4 Pageschildren who are hyperactive. In contrast to Goodman and Scott (1997), I believe hyperactivity does not necessarily occur due to lack of control. There may be high volumes of hyperactivity that can be controlled through behaviour management strategies (BMS) such as positive reinforcement, self-awareness procedures, and classroom management. Varma (1993). Schachar (1991) suggests that hyperactivity is not recognised as a diagnosis in itself, but is a fundamental component of several disorders such as AttentionRead MoreAttention Deficit Hyperactive Disorder ( Adhd )1210 Words   |  5 PagesADD/ADHD, better known as Attention Deficit Disorder/ Attention Deficit Hyperactive Disorder, is a growing disorder in children and adults alike in the United States. So many people have this disorder now a days that it isn’t a rare thing for a child to be diagnosed with it. In this paper I will go over the cause of ADD/ ADHD, the details about what it actually is and how it affects people, when you need to have the child checked for this disorder, and the many signs and symptoms of ADD/ ADHD disorderRead MoreAttention Deficit Hyperactive Disorder ( Adhd )992 Words   |  4 Pagesmedical ordeal. Attention Deficit Hyperactive Disorder or ADHD is one out of two of the neurobehavioral disorders that inhibits an individual from focusing on one task at a time. According to fusion.nets article What Adderall does to your brain In the US alone roughly 6.4 million kids and 10 million adults suffer from ADHD. Adderall, Concerta, Vyvanse and Ritalin are just a few of the prescription based stimulant amphetamines pharmaceutical companies have made available to help treat ADHD and ADD disorders

Wednesday, May 6, 2020

How Tv Commercials Influence Consumer Cosmetic Products...

Content Abstract 2 Chapter One: Introduction and Overview 4 1.1 Research background 4 1.2 Introduction of selected case 6 1.3 Research aim and questions 10 1.4 Methods of the study 11 1.5 Research significances 11 1.6 Thesis structure 12 Chapter Two: Literature Review 12 2.1 Advertising 13 2.1.2 TV commercials 18 2.1.3 Elements of TV commercials 21 2.2 Customer behavior 23 2.2.1 Theoretical foundation 23 2.2.2 Factors influence consumers purchase decision 24 2.3 The relationship between advertising and customer behavior 26 2.3.1 The aspects influencing advertising information 26 2.3.2 Consumer response process: AIDA Model 27 2.3.3 Previous studies related to topic 29 2.3 Summery and hypotheses 31 Chapter Three:†¦show more content†¦Each respondent receives a questionnaire package that includes the questionnaire itself, a consent letter and a free gift (SK-II cosmetics samples). And each respondent is asked to fill the questionnaire there and then. All the numerical data from questionnaires are imported in SPSS 18.0, for frequencies, percentages and means. Grounded research results, the female customers are the main group of investigation (93.97%). The respondent aged 31-45 form the largest age groups (40.96%) while the ones over 60 are the smallest age groups. The monthly income of respondents is range from 3000RMB to 12000 RMB (68.66%). As well, the most respondents have bachelor educational background (45.78%). Overall, SK-II’s TV advertisements on toner products exert a moderate impact on Chinese customers’ decision of purchase (=2.98). Further, relied on AIDA modal, it could be seen that the SK-II TV advertisements influenced Chinese customer the most in the attention stage (=3.64). TV commercial elements also exert moderate influence on Chinese customers’ purchasing decision on SK-II toner products (=3.18). Specifically, SK-II’s product brands have a high impact on Chinese buyers’ toner purchasing decision (=3.18) while the company’s product presenters and persuasive messages inShow MoreR elatedConsumer Behavior and Marketing: Factors Influencing Consumer Behavior1865 Words   |  8 PagesConsumer Behavior Marketing In their process of goods and services consumption customers are influenced by different factors that marketers study in order to satisfy customer’s needs. This research made on consumer behavior is important for companies in order to successfully establish their marketing plan, to sell their products or services and also to establish a good relationship with customers. In this paper work the three factors that were chosen to describe the impact on consumer behaviorRead MoreAdvertising and Its Effect on the Demand Curve2038 Words   |  9 PagesHowever, what purpose does advertising serve for consumers and suppliers in the market? In this report, it is to examine the relationship between advertising and the market demand curve. Moreover, the impact that advertising brings toward the consumers and the company supplying the product or service. It is no doubt that peoples’ income is always limited relatively to peoples’ wants. Consumers therefore have to make choices among different products and services (Pamp;S) to satisfy their unlimitedRead MoreEffects of Advertisement on Indian Children3450 Words   |  14 Pagesaged 7-15. Methods: Cross-sectional study was conducted on children and parents with two separate independent questionnaires. 500 students from schools and 120 families are the subject of the study. Results: Rise in the sales of junk food, growth in TV ads, harmful content broadcasting, and no regulation over unhealthy food and development of bad habits among children. Conclusion:   Strict enforcement of regulations on advertisements in any form, corrective measures and a need of guidelines under theRead MoreSwot Analysis : Marketing Mix3538 Words   |  15 Pagesand use associated with cosmetics product. The found paper analyzes the make-up market, the company Avon placement in INDIA S market, pinpointing the company’s main opposition, population segmentation. After analyzing data from survey shows that most women acquires cosmetic products from Avon company, the reps role being extremely significant. Most women buy products through the catalogue, 77% of them while using the products every day, often buying the personal care products. KEY WORDS: marketingRead MoreThe Role Of Television Advertising On Lifestyle And Purchase Behavior Of Youth Of Delhi / Ncr Essay3509 Words   |  15 PagesAn analytical study on role of TV advertising in affecting lifestyle and purchase behavior of youth of Delhi / NCR. Abstract: Television is an integral part of our life and the advertisements on it play vital role in changing behavior of consumer through different techniques and patters used in it to persuade the consumers. The youth spent more time in watching television and they are deployed by the ads and satisfied too with the promise the advertisements are making with them. In this studyRead MoreBody Shop in China4288 Words   |  18 Pagesnaturally inspired, ethically produced beauty and cosmetics products. However, it has no market share in China yet. This paper provides an insightful perspective on this company and its products, as well as its competition that it may encounter in the future. The authors also point out the necessity of its impendent entry into China, supported by theoretical and practical evidence. Then, using sampling questionnaire survey, the paper explores how the Body Shop should choose its target market withRead MoreThe Impact Of Advertising On The Buying Behavior Of Youth4012 Words   |  17 Pages TABLE OF CONTENTS (Minor Variations are possible) S.No Particulars Page No 1 Introduction 3 2 Objectives of the study 4 3 Review of Literature 5 4 Research Methodology 6 5 Buying Behavior 7 6 Consumer Behavior 8 7 Questionnaire- Analysis Interpretation 9 8 Conclusion 19 INTRODUCTION Communication is the name that we give to the numerous ways that human being has for keeping in touchof others. Communication is the process of exchange of ideaRead MoreImpact of Television Advertisements on the Buying Decision of Consumers of Consumer Durables17484 Words   |  70 PagesAND DESIGN OF THE STUDY 1.1 INTRODUCTION Advertising is the principal method of demand creation the other important method being the employment of salesman. In advertising, sales message is conveyed to millions of buyers for influencing the consumer choice of goods in the market. Again it is advertising that has enabled the businessman to make continuous mass production for the wide market. Though these have been criticized from the opponents of advertisements regarding the high cost and misleadingRead MoreEssay about Consumer Behaviour: Case Example of Loreal5020 Words   |  21 PagesConsumer Behaviour For a product or service of your choice select a print or broadcast advertisement or campaign. Using appropriate theories and modules explain how your chosen marketing communication seeks to influence consumer behaviour. 1. Knowledge and understanding of psychological core: attention, perception, motivation, learning, attitude, and memory. 2. Knowledge and understanding of consumer culture: social class, household influences, personality, lifestyle, values and socialRead MoreInderstanding Consumer Behaviour Towards Luxury Products14749 Words   |  59 PagesA Report On Understanding Consumer Behaviour towards Luxury Products By Jitesh Sanghvi MMS – 137, Marketing Year 2009-10 K J Somaiya Institute of Management Studies Research Understanding Consumer Behaviour towards Luxury Products Understanding Consumer Behaviour Towards Luxury Products By Jitesh A Sanghvi Under the guidance of Mar. Nilesh Talreja Senior Executive Interface Communication ______________ Designation SIMSR, Mumbai K J Somaiya Institute of Management

Alexander the Great Free Essays

The film was a second-rate epic. One problem is the fight scenes, the fight scenes may look realistic in the time it was released but for modern audiences it may seem to look like it lacks imagination and the effects were too simple. The lack of imagination and creativity is seen all throughout the film. We will write a custom essay sample on Alexander the Great or any similar topic only for you Order Now The director’s work wasn’t actually bad but this kind of film must have been dealt with someone whose form of direction must exhibit more of creativeness and must be imaginative enough to illustrate what kind of life and time the story took place. The main character, Alexander undergoes a remarkable character change, but what is missing is the emotional depth that would emphasize that transformation. Robert Rossen’s version of Alexander the Great displays practical professionalism. The screenplay did not concentrate on Alexander but it is concentrated on the conflict in his family that he went through. The story begins at a time that Greece is divided between Spartans, Athenians, and Macedonians, in 356 B.C. Fredric March played as Philip of Macedonia and he’s role is that he led his troops in a war to defeat Greece when his son Alexander is born. The birth of baby Alexander caused Philip’s closest mentors to urge Philip to put to death not only Alexander, but also Alexander’s mom Olympias, played by Danielle Darrieux). The exact motive behind everyone’s extreme dislike for Olympias is not totally obvious, but it seems to be about ethnic conflict. As a result, Philips council sees Alexander merely as an illegitimate child who doesn’t deserve the throne. In the opening half hour a great deal of time was devoted in the movie depicting the relationship between Alexander and Aristotle, his teacher. Well nobody is sure of how historically accurate this interpretation, but Rossen used the character to creatively smother the wide-ranging idea of his film. The events shown in the film seem to mostly disagree with the written claims of Alexander being an extremely ill-tempered, egotistical, and contemptuous ruler. There were some lines of dialogue that shows Alexander wants to spread Greek Culture, but then he is so unsympathetic to some Greeks like Memnon. The script did not build up the character of Alexander that much for the audience to understand his motivations. Another confusing part if the film is the love story of Alexander and Barsine, the wife of Memnon. One can guess that Rossen used the character of Barsine as a vessel to stimulate a third act which seems to be incompatible with the tone of the film. The finale of the film shows Alexander leaving India and back to Greece, but the journey wasn’t of clear purpose. There was no natural development in character and the majority of the supporting cast is forgettable. Some elements of the film, like Alexander’s affair with the daughter of the Persian king, are only implicit. The make up and costume design imply homoeroticism, but did not explicitly showed Alexander’s bisexuality. The most provoking element of the film Alexander the Great is not that it’s an awful picture, because it exhibits skilled acting, production design, cinematography, and scoring throughout, despite the fact that nothing is astonishing. It is nothing of these exhibit extraordinary points and maybe it is because of Robert Rossen himself. He himself was the director, writer, and producer of the film, and he is expected to be passionate of his craft. How to cite Alexander the Great, Papers Alexander the Great Free Essays Alexander the great was born in July 356 B. C. to his father Phillip II. We will write a custom essay sample on Alexander the Great or any similar topic only for you Order Now Alexander’s father prepared him for a life a conquests and legacies by allowing young Alexander to take over the battle of Chaeronea. This was a very important battle for Alexander since it showed his leadership skills considering he was only 16 years old. After the battle of Chaeronea, Alexander’s father, Phillip II, was assassinated. Now a new ruler at the age of twenty would emerge to the Macedonia people, he was know as Alexander the Great. Alexander the Great conquered many battles leading to the outstanding legacy of his empire. One of Alexander the Great’s conquests was overtaking the Persian Empire in 334 B. C. E. Controlling an army of 37,000 men, Alexander marched them into Asia Minor. Victory after victory eventually leads him and his army to central Asia. Along the way Alexander makes allies with many people appointing rulers as he goes. The battle of Issus, fought in 333 B. C. E. , was another victory Alexander could add on to his list. His advantage to this battle was a narrow field that allowed his men to overtake the enemy. After the victory at Issus, Alexander moved to Egypt, where he became pharaoh. Alexander’s magnet personality allowed him to control the people around him. Another conquest of Alexander the Great was his battle with the Persians at Gaugamela. At this time Alexander had moved his army into the Mesopotamian Kingdoms. Taking over the Persian treasuries at the Persian capitals awarded Alexander and his army with cosmic amounts of gold and silver. Finally in 330 Alexander became the Great King of the Persians when Darius, the current king of the Persians, was assassinated. This is one example of a conquest that would lead to one of the many legacies Alexander carries on today. Having the satisfaction of being the Great King of the Persians was not enough for Alexander. He knew that he was destined for more. He moved into India by 327 B. C. E. , just in time for the battle at Hydaspes River. This battle proved to be an opening for India to obtain Greek political and cultural influence. This appeared to be one of the many legacies Alexander will pass on throughout his short lifespan. In June 323 B. C. E. Alexander the Great died at the age of 32 from battle wounds, exhaustion, and excessive alcohol intake. Although Alexander the Great’s reign was fairly short lived, his legacies live on to this very day. Incontestably, he was one of the greatest generals of all time and one of the most powerful personalities. Spreading Hellenism throughout the Middle East and into Asia and establishing city-states molded by Greek influence only flourished after his death. Stopping at nothing to accomplish what he wanted proved to be a key factor in what made him so great. Overall, Alexander the Great proved time and time again that he could conquer whatever he set his mind to. Having a strong leader to follow like his father only set Alexander up for success. He defeated army after army by implementing his swift decisions and clever tactics. He left the world completed changed from what is once was. Through the conquests of Alexander the Great, he was able to set up legacies that are still implemented today. How to cite Alexander the Great, Essay examples Alexander the Great Free Essays | Alexander the Great| | | Craig Wilson| 11/12/2012| | Alexander was the son of Philip II of Macedonia. He was born in Pella, Macedonia’s capital city in 356 BC. Alexander was tutored by Aristotle, one of the greatest philosophers and smartest men of the time, from when he was 13 until he was 16. We will write a custom essay sample on Alexander the Great or any similar topic only for you Order Now He was also leader of the Companions, which was a group Philip II made to protect him from would be assailants (Alexander the Great Biography) (historyofmacedonia. org). In 340 BC Alexander’s father, Philip II, left for Thrace. While he was away, he left Alexander in charge of the kingdom. While Alexander is in charge, a Thracian tribe of Maedi in north-eastern Macedonia started a rebellion. Alexander took swift action. He assembled an army and led them against the rebels. Alexander was easily able to defeat the rebels and capture their city, which he renamed Alexandropolis. At the age of 18, Alexander was given a commanding rank among the senior generals of Macedonia as they invade Greece (Alexander the Great Biography) (Culverhouse) (historyofmacedonia. org). The battle of Chaeronea, in 338 BC, was the final battle between Athens and the forces of Macedonia. It is a hard vicious battle that proved to be very taxing on both sides. However, the Macedonian forces pull out a very narrow victory and Athens is finally subdued. In celebration, the Macedonians decide to have a Dionysus festival when they return home in 336 BC. While attending this festival, Philip II is approached by an ex-lover with whom he had a child. He had earlier promised that the child would have a high ranking place in his army, but now he refused to acknowledge that the child even belonged to him. Philip II was so conceded that he assumed the woman was approaching him for another night of pleasure, but instead she killed him by slitting his throat. After his father is slain, Alexander takes over as ruler of the Macedonian Empire in 336 BC (Alexander the Great Biography) (Culverhouse) (historyofmacedonia. org). Immediately after Philip II’s death, the places he conquered began to revolt. Alexander, being the great leader that he is, easily stomps out the rebellions. Alexander then looks to take over Persia, which is at this point led by Darius III. When they reach Persia and begin to fight, Alexander’s troops tear through the Persians and appear almost invincible against them. As he defeats the Persians, he is recruiting the defeated soldiers instead of killing them. This expands his troops and allows him to keeps the numbers of his armies high so he can stay and fight longer (Alexander the Great Biography) (Culverhouse) (historyofmacedonia. org). The soldiers he tries to recruit eagerly accept his offer. The soldiers do this because he offers them pay, and he tells them that they are free to leave whenever they please. Alexander only asks that his troops be able to marry Persian women. Alexander does this in hopes that it will unite the Persian people with his (Alexander the Great Biography) (Culverhouse) (historyofmacedonia. org). In 331 BC, the Battle of Gaugamela, which is the final battle between Darius III and Alexander the Great, takes place. The Persians are horribly defeated at this battle. Their leader, Darius III, is finally slain, and the Persian’s main city, Persepolis, is sacked and burned to the ground. After the battle, Alexander takes Roxanne of Bactria as his wife, which his men highly disapprove of (Alexander the Great Biography) (Culverhouse) (historyofmacedonia. org). Alexander then moves on to conquer Babylon, and pushes on to the Indus valley. Here Alexander and his troops meet heavy resistance that they have never seen before. War elephants are used against Alexander and his men, and they have no idea how to combat against the huge beasts. So Alexander orders that they retreat and come in a few weeks stronger than before to conquer he Indus valley tribes, but his men disagree. At this point Alexander and his men have been out conquering for about ten years and his men are ready to return home. So his men organize a mutiny against him, which he easily disbands. Alexander realizes his men’s fatigue and does decide to return home to Macedonia (Alexander the Great Biography) (Culverhouse) (historyofmacedonia. org). On their way home, Alexander decides to throw a party to raise his men’s moral. Even though Alexander’s men advise him against it because they can tell he is sick, he begins to drink heavily. This is a bad idea because he is believed to have had yellow fever at the time. Alexander eventually drinks himself into a coma, but somehow comes out of it and survives two more days with his sickness. He has no heir in line for the throne, so while he is on his death bed his men ask him who will be the next ruler. Alexander just laughs and says, â€Å"Whoever is the Strongest. † Alexander’s death was in the year 322 BC (Alexander the Great Biography) (Culverhouse) (historyofmacedonia. org). Since he left no heir, Alexander’s kingdom was split into three different parts. Egypt is taken by Alexander’s right hand man, Ptolemy. Ptolemy took samples of every new plant he found and became the world’s first botanist. Ptolemy Egypt, even though it was near ruins, turned out to be the most durable of the three. Seleucid Asia is next. It has the best resources out of the three, but is the least stable of the three and a complete failure. The instability is caused by Seleucid trying to force Greek tradition on the Persians, and the Persians are constantly rebelling. The third and final part is the homeland of Alexander the Great, and the most fought over. It was taken by Antigonus, and even though there was still a great deal of instability here, it was to a lesser extent than that of Seleucid Asia (Alexander the Great Biography) (Culverhouse) (historyofmacedonia. org). Works Cited Alexander the Great Biography. 1996-2012. 30 October 2012 http://www. biography. com/people/alexander-the-great-9180468. Culverhouse, Mr. C. History Teacher Craig Wilson. October 2012. historyofmacedonia. org. Alexander the Great(Alexander of Macedon) Biography. 2001-2003. 30 October 2012 http://www. historyofmacedonia. org/AncientMacedonia/AlexandertheGreat. html. How to cite Alexander the Great, Papers